Notes on Omnichannel Marketing

1. Omnichannel Marketing by definition is a marketing strategy that allows brands to use multiple channels to provide a seamless and integrated customer experience. 2. Multiple channels refer to different platforms; from brick and mortar physical stores, online shops,...

Why We Can’t Live Without Mobile Applications

July 2008. That was the time when our lives were changed forever. It was because of the rise of mobile applications. A decade ago, Google and Apple started releasing apps to make every human life easier. Since then, mobile applications have been part of our lives....

The Importance of Studying the Market

They always say that “Customers are always right.” No matter how problematic it may sound to some entrepreneurs (and customers as well), it is a fact that business always considers a huge factor concerning the customers. Businesses, aside from its primary purpose to...

Online Population and the Digital Market in the Philippines

Filipinos retain their spot in the world of the internet as the top one social media users in the world in 2019. Along with this fact is the steady rise in the potential of online and digital marketing in the country. Marketing has truly evolved and adapted to...

Your next Digital Agency Could be in the Philippines

Art predates the most lavish historical buildings and renowned paintings in history. Art is communication. Visual art expresses more message or meaning that words can never concisely say briefly. It is the language that delivers that most meaning and impact without...